{"id":740,"date":"2026-01-09T11:10:43","date_gmt":"2026-01-09T11:10:43","guid":{"rendered":"https:\/\/alicankeser.com\/?p=740"},"modified":"2026-01-09T11:12:12","modified_gmt":"2026-01-09T11:12:12","slug":"tenisin-rengi","status":"publish","type":"post","link":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/","title":{"rendered":"Tenisin Rengi: Pantone 375C"},"content":{"rendered":"\n

David Attenborough denince akl\u0131n\u0131za ne geliyor? Muhtemelen f\u0131s\u0131ldayan bir ses tonu, balta girmemi\u015f ormanlar ve buzullar\u0131n \u00fczerinde y\u00fcr\u00fcyen kutup ay\u0131lar\u0131. Muhtemelen akl\u0131n\u0131za Roger Federer veya Wimbledon gelmiyordur. Ama gelmeli. \u00c7\u00fcnk\u00fc bug\u00fcn tenis kortlar\u0131nda g\u00f6rd\u00fc\u011f\u00fcn\u00fcz o ikonik tenisin rengi olan “fosforlu sar\u0131” toplar\u0131, asl\u0131nda tenis\u00e7ilere, hakemlere veya federasyona de\u011fil; BBC’nin bu efsanevi belgeselcisine bor\u00e7luyuz.<\/p>\n\n\n\n

Sorun: Ekrandaki “Hayalet”<\/h3>\n\n\n\n

1960’lar\u0131n sonuna kadar tenis d\u00fcnyas\u0131 siyah ve beyazd\u0131. Oyuncular beyaz giyiyor, \u00e7izgiler beyaz \u00e7iziliyor ve toplar beyaz (veya siyah) \u00fcretiliyordu. Stadyumda izleyen aristokratlar i\u00e7in bir sorun yoktu. Gelenek her \u015feydi.<\/p>\n\n\n\n

Ancak teknoloji, gelene\u011fi bozmak \u00fczereydi.<\/p>\n\n\n\n

O d\u00f6nem gen\u00e7 bir BBC y\u00f6neticisi olan David Attenborough, \u0130ngiliz halk\u0131n\u0131 Siyah-Beyaz TV’den Renkli TV’ye ge\u00e7irmek i\u00e7in b\u00fcy\u00fck bir operasyon y\u00f6netiyordu. Elindeki en b\u00fcy\u00fck koz ise Wimbledon Tenis Turnuvas\u0131<\/a>‘yd\u0131. Yemye\u015fil \u00e7imler, renkli ekran\u0131n g\u00fcc\u00fcn\u00fc g\u00f6stermek i\u00e7in m\u00fckemmel bir demoydu.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Fakat yay\u0131n ba\u015flad\u0131\u011f\u0131nda Attenborough kritik bir “\u00dcr\u00fcn Hatas\u0131” fark etti:<\/p>\n\n\n\n

Beyaz top, oyuncular\u0131n beyaz k\u0131yafetleri, reklam panolar\u0131 ve stadyum \u0131\u015f\u0131klar\u0131 aras\u0131nda adeta kayboluyordu. Stadyumdakiler ma\u00e7\u0131 izlerken, evdeki milyonlarca insan “g\u00f6r\u00fcnmez bir nesnenin” pe\u015finden ko\u015fan adamlar\u0131 seyrediyordu.<\/p>\n\n\n\n

Bu bir spor sorunu de\u011fildi. Bu, milyar dolarl\u0131k bir “medya sorunu”ydu. \u00dcr\u00fcn yani top g\u00f6r\u00fcnm\u00fcyorsa, sat\u0131lamazd\u0131.<\/p>\n\n\n\n

\u0130novasyon \u015eampiyonu<\/h3>\n\n\n\n

Attenborough sadece bir g\u00f6zlemci de\u011fil, ayn\u0131 zamanda bir inovasyon \u015fampiyonuydu. “Biz b\u00f6yle g\u00f6rd\u00fck, b\u00f6yle gider” demedi ve radikal bir \u00e7\u00f6z\u00fcm \u00f6nerdi: Renkli Tenis Toplar\u0131.<\/p>\n\n\n\n

Tezi basitti: “E\u011fer top fosforlu ve parlak olursa, ekranda parlar. \u0130zleyici topu g\u00f6r\u00fcrse, kanal\u0131 de\u011fi\u015ftirmez. “<\/em><\/p>\n\n\n\n

Uluslararas\u0131 Tenis Federasyonu (ITF), Attenborough’nun bu uyar\u0131s\u0131n\u0131 ciddiye ald\u0131 (\u00e7\u00fcnk\u00fc i\u015fin ucunda devasa yay\u0131n gelirleri vard\u0131) ve hemen kapsaml\u0131 bir ara\u015ft\u0131rma ger\u00e7ekle\u015ftirdi. <\/p>\n\n\n\n

Neden Turuncu De\u011fil de Sar\u0131?<\/h3>\n\n\n\n

ITF’in ara\u015ft\u0131rmas\u0131 basit bir “Hangi renk g\u00fczel duruyor?” anketi de\u011fildi. \u0130\u015fin i\u00e7ine biyoloji, fizik ve teknoloji girdi. Masada turuncu ve parlak k\u0131rm\u0131z\u0131 se\u00e7enekleri de vard\u0131.<\/p>\n\n\n\n

Ancak Optic Yellow’un (Fosforlu Sar\u0131 – Pantone 375 C) se\u00e7ilmesinin arkas\u0131nda 3 kritik bilimsel neden yat\u0131yordu:<\/p>\n\n\n\n

    \n
  1. Evrim ve \u0130nsan G\u00f6z\u00fc:<\/strong> \u0130nsan g\u00f6z\u00fc, evrimsel olarak ye\u015fil-sar\u0131 spektrumundaki \u0131\u015f\u0131\u011fa kar\u015f\u0131 a\u015f\u0131r\u0131 hassast\u0131r (Atalar\u0131m\u0131z\u0131n otlar\u0131n aras\u0131ndaki y\u0131rt\u0131c\u0131lar\u0131 fark etmesi gerekiyordu). Bilimsel ad\u0131yla “Luminosity Function”<\/strong> e\u011frisine g\u00f6re, g\u00f6z\u00fcm\u00fcz\u00fcn en az eforla en net g\u00f6rd\u00fc\u011f\u00fc renk 555 nanometre dalga boyudur. Yani? Tam olarak o fosforlu sar\u0131.<\/li>\n\n\n\n
  2. Siyah-Beyaz TV Testi (Geriye D\u00f6n\u00fck Uyumluluk):<\/strong> Bu en kritik “business” detay\u0131yd\u0131. O d\u00f6nem evlerin \u00e7o\u011fu hala Siyah-Beyaz TV kullan\u0131yordu.\n
      \n
    • Turuncu Top:<\/em> Siyah-beyaz ekranda “koyu gri” g\u00f6r\u00fcn\u00fcyor ve zeminle kar\u0131\u015f\u0131yordu.<\/li>\n\n\n\n
    • Sar\u0131 Top:<\/em> Siyah-beyaz ekranda “\u00e7ok a\u00e7\u0131k gri\/beyaz” g\u00f6r\u00fcn\u00fcyor ve net se\u00e7iliyordu.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
    • “T\u00fcyl\u00fcl\u00fck” Fakt\u00f6r\u00fc:<\/strong> Tenis topu p\u00fcr\u00fczs\u00fcz de\u011fildir, ke\u00e7eden (felt) yap\u0131l\u0131r. Sar\u0131 renk, top havada d\u00f6nerken (spin) olu\u015fan da\u011f\u0131n\u0131k \u0131\u015f\u0131k yans\u0131mas\u0131nda bile bir “hale” (halo) etkisi yaratarak oyuncunun topu %20 daha h\u0131zl\u0131 alg\u0131lamas\u0131n\u0131 sa\u011fl\u0131yordu.<\/li>\n<\/ol>\n\n\n\n

      Medya, Sporu Dizayn Eder<\/h3>\n\n\n\n

      1972’de ITF kural\u0131 de\u011fi\u015ftirdi ve sar\u0131 toplar kortlara indi. Sonu\u00e7?<\/p>\n\n\n\n

        \n
      • TV izlenebilirli\u011fi artt\u0131.<\/li>\n\n\n\n
      • Reklam gelirleri patlad\u0131.<\/li>\n\n\n\n
      • Tenis, ni\u015f bir “zengin sporu” olmaktan \u00e7\u0131k\u0131p global bir end\u00fcstriye d\u00f6n\u00fc\u015ft\u00fc.<\/li>\n<\/ul>\n\n\n\n

        B\u00fcy\u00fck \u0130roni<\/h3>\n\n\n\n

        Hikayenin en ironik k\u0131sm\u0131 da \u015fu asl\u0131nda. Bu de\u011fi\u015fime ilham veren turnuva olan Wimbledon, gelene\u011fe o kadar saplant\u0131l\u0131yd\u0131 ki, Attenborough’nun ba\u015flatt\u0131\u011f\u0131 bu devrime \u00e7ok \u00e7ok sonra kat\u0131lan bir turnuva oldu.<\/p>\n\n\n\n

        D\u00fcnya 1972’de sar\u0131 topa ge\u00e7erken, Wimbledon inatla 1986’ya kadar beyaz topta direndi.<\/p>\n\n\n\n

        Bug\u00fcn o tenisin rengi olan, sar\u0131 topa bakt\u0131\u011f\u0131n\u0131zda sadece bir kau\u00e7uk par\u00e7as\u0131 g\u00f6rmeyin. O top, teknolojinin sporu nas\u0131l dizayn etti\u011finin en b\u00fcy\u00fck kan\u0131t\u0131d\u0131r. Kurallar\u0131 her zaman sporcular koymaz. Bazen kurallar\u0131, televizyonunu daha rahat izlemek isteyen bir belgeselci ve izleyiciler koyar.<\/p>\n\n\n\n

        <\/p>\n","protected":false},"excerpt":{"rendered":"

        David Attenborough denince akl\u0131n\u0131za ne geliyor? Muhtemelen f\u0131s\u0131ldayan bir ses tonu, balta girmemi\u015f ormanlar ve buzullar\u0131n \u00fczerinde y\u00fcr\u00fcyen kutup ay\u0131lar\u0131. Muhtemelen akl\u0131n\u0131za Roger Federer veya Wimbledon gelmiyordur. Ama gelmeli. \u00c7\u00fcnk\u00fc bug\u00fcn tenis kortlar\u0131nda g\u00f6rd\u00fc\u011f\u00fcn\u00fcz o ikonik tenisin rengi olan “fosforlu sar\u0131” toplar\u0131, asl\u0131nda tenis\u00e7ilere, hakemlere veya federasyona de\u011fil; BBC’nin bu efsanevi belgeselcisine bor\u00e7luyuz. Sorun: Ekrandaki “Hayalet” 1960’lar\u0131n sonuna kadar tenis d\u00fcnyas\u0131 siyah ve beyazd\u0131. Oyuncular beyaz giyiyor, \u00e7izgiler beyaz \u00e7iziliyor ve toplar beyaz (veya siyah) \u00fcretiliyordu. Stadyumda izleyen aristokratlar i\u00e7in bir sorun yoktu. Gelenek her \u015feydi. Ancak teknoloji, gelene\u011fi bozmak \u00fczereydi. O d\u00f6nem gen\u00e7 bir BBC y\u00f6neticisi olan David Attenborough,<\/p>\n","protected":false},"author":1,"featured_media":746,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[40],"tags":[85,82,84,83],"class_list":["post-740","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor-medyasi","tag-david-attenborough","tag-itf","tag-tenis","tag-wimbledon"],"yoast_head":"\nTenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar<\/title>\n<meta name=\"description\" content=\"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar\" \/>\n<meta property=\"og:description\" content=\"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/\" \/>\n<meta property=\"og:site_name\" content=\"Spor Endüstrisinden Notlar\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-09T11:10:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-09T11:12:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"2400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alican Keser\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@alicankeser\" \/>\n<meta name=\"twitter:site\" content=\"@alicankeser\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alican Keser\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/\"},\"author\":{\"name\":\"Alican Keser\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/#\\\/schema\\\/person\\\/d48ad4b704e4429e88178dc29fe7e782\"},\"headline\":\"Tenisin Rengi: Pantone 375C\",\"datePublished\":\"2026-01-09T11:10:43+00:00\",\"dateModified\":\"2026-01-09T11:12:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/\"},\"wordCount\":714,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Tennis-Ball.jpg\",\"keywords\":[\"David Attenborough\",\"ITF\",\"Tenis\",\"Wimbledon\"],\"articleSection\":[\"Medya\"],\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/\",\"url\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/\",\"name\":\"Tenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Tennis-Ball.jpg\",\"datePublished\":\"2026-01-09T11:10:43+00:00\",\"dateModified\":\"2026-01-09T11:12:12+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/#\\\/schema\\\/person\\\/d48ad4b704e4429e88178dc29fe7e782\"},\"description\":\"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#primaryimage\",\"url\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Tennis-Ball.jpg\",\"contentUrl\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Tennis-Ball.jpg\",\"width\":1920,\"height\":2400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/2026\\\/01\\\/09\\\/tenisin-rengi\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Anasayfa\",\"item\":\"https:\\\/\\\/alicankeser.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tenisin Rengi: Pantone 375C\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/#website\",\"url\":\"https:\\\/\\\/alicankeser.com\\\/\",\"name\":\"Spor End\u00fcstrisinden Notlar\",\"description\":\"Alican Keser\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/alicankeser.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/#\\\/schema\\\/person\\\/d48ad4b704e4429e88178dc29fe7e782\",\"name\":\"Alican Keser\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/litespeed\\\/avatar\\\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877\",\"url\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/litespeed\\\/avatar\\\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877\",\"contentUrl\":\"https:\\\/\\\/alicankeser.com\\\/wp-content\\\/litespeed\\\/avatar\\\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877\",\"caption\":\"Alican Keser\"},\"description\":\"Ben Alican Keser. Spor ileti\u015fimi ve spor end\u00fcstrisi alan\u0131nda 15 y\u0131la yak\u0131n deneyime sahip bir ileti\u015fim profesyoneliyim. Kariyerim boyunca T\u00fcrkiye'nin \u00f6nde gelen markalar\u0131 ve kurumlar\u0131nda ; ulusal ve uluslararas\u0131 markalarla \u00e7e\u015fitli projeler y\u00fcr\u00fctt\u00fcm. Uzmanl\u0131k alanlar\u0131m aras\u0131nda spor ileti\u015fimi, kriz ileti\u015fimi, marka y\u00f6netimi ve i\u00e7erik stratejisi yer al\u0131yor. Spor end\u00fcstrisinde stratejik ileti\u015fim \u00e7\u00f6z\u00fcmleri geli\u015ftiriyorum.\",\"sameAs\":[\"http:\\\/\\\/www.alicankeser.com\"],\"url\":\"https:\\\/\\\/alicankeser.com\\\/index.php\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar","description":"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/","og_locale":"tr_TR","og_type":"article","og_title":"Tenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar","og_description":"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.","og_url":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/","og_site_name":"Spor Endüstrisinden Notlar","article_published_time":"2026-01-09T11:10:43+00:00","article_modified_time":"2026-01-09T11:12:12+00:00","og_image":[{"width":1920,"height":2400,"url":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","type":"image\/jpeg"}],"author":"Alican Keser","twitter_card":"summary_large_image","twitter_creator":"@alicankeser","twitter_site":"@alicankeser","twitter_misc":{"Yazan:":"Alican Keser","Tahmini okuma s\u00fcresi":"4 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#article","isPartOf":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/"},"author":{"name":"Alican Keser","@id":"https:\/\/alicankeser.com\/#\/schema\/person\/d48ad4b704e4429e88178dc29fe7e782"},"headline":"Tenisin Rengi: Pantone 375C","datePublished":"2026-01-09T11:10:43+00:00","dateModified":"2026-01-09T11:12:12+00:00","mainEntityOfPage":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/"},"wordCount":714,"commentCount":0,"image":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#primaryimage"},"thumbnailUrl":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","keywords":["David Attenborough","ITF","Tenis","Wimbledon"],"articleSection":["Medya"],"inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/","url":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/","name":"Tenisin Rengi: Pantone 375C - Spor Endüstrisinden Notlar","isPartOf":{"@id":"https:\/\/alicankeser.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#primaryimage"},"image":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#primaryimage"},"thumbnailUrl":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","datePublished":"2026-01-09T11:10:43+00:00","dateModified":"2026-01-09T11:12:12+00:00","author":{"@id":"https:\/\/alicankeser.com\/#\/schema\/person\/d48ad4b704e4429e88178dc29fe7e782"},"description":"Tenis topunun renginin neden sar\u0131 oldu\u011funu hi\u00e7 merak ettiniz mi? Tenis topuna rengini veren pantone 375 C ve arkas\u0131ndaki hikayeye bak\u0131yoruz.","breadcrumb":{"@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#primaryimage","url":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","contentUrl":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","width":1920,"height":2400},{"@type":"BreadcrumbList","@id":"https:\/\/alicankeser.com\/index.php\/2026\/01\/09\/tenisin-rengi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Anasayfa","item":"https:\/\/alicankeser.com\/"},{"@type":"ListItem","position":2,"name":"Tenisin Rengi: Pantone 375C"}]},{"@type":"WebSite","@id":"https:\/\/alicankeser.com\/#website","url":"https:\/\/alicankeser.com\/","name":"Spor End\u00fcstrisinden Notlar","description":"Alican Keser","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/alicankeser.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/alicankeser.com\/#\/schema\/person\/d48ad4b704e4429e88178dc29fe7e782","name":"Alican Keser","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/alicankeser.com\/wp-content\/litespeed\/avatar\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877","url":"https:\/\/alicankeser.com\/wp-content\/litespeed\/avatar\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877","contentUrl":"https:\/\/alicankeser.com\/wp-content\/litespeed\/avatar\/cca6d64558f1fd35865c615f50fa65ec.jpg?ver=1776239877","caption":"Alican Keser"},"description":"Ben Alican Keser. Spor ileti\u015fimi ve spor end\u00fcstrisi alan\u0131nda 15 y\u0131la yak\u0131n deneyime sahip bir ileti\u015fim profesyoneliyim. Kariyerim boyunca T\u00fcrkiye'nin \u00f6nde gelen markalar\u0131 ve kurumlar\u0131nda ; ulusal ve uluslararas\u0131 markalarla \u00e7e\u015fitli projeler y\u00fcr\u00fctt\u00fcm. Uzmanl\u0131k alanlar\u0131m aras\u0131nda spor ileti\u015fimi, kriz ileti\u015fimi, marka y\u00f6netimi ve i\u00e7erik stratejisi yer al\u0131yor. Spor end\u00fcstrisinde stratejik ileti\u015fim \u00e7\u00f6z\u00fcmleri geli\u015ftiriyorum.","sameAs":["http:\/\/www.alicankeser.com"],"url":"https:\/\/alicankeser.com\/index.php\/author\/admin\/"}]}},"jetpack_featured_media_url":"https:\/\/alicankeser.com\/wp-content\/uploads\/2026\/01\/Tennis-Ball.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/posts\/740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/comments?post=740"}],"version-history":[{"count":0,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/posts\/740\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/media\/746"}],"wp:attachment":[{"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/media?parent=740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/categories?post=740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alicankeser.com\/index.php\/wp-json\/wp\/v2\/tags?post=740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}